Anywear is an AI tech company working to reduce the negative environmental impact created by the fashion industry, while also reframing the idea of body image. With these goals in mind, Anywear is helping to change the retail industry by eliminating textile waste, solving issues with sizing, and empowering customers and emerging designers by giving them a selling platform. At this site https://anywear.online/, customers can design their own clothes or shop a closet of pieces from other designers and customers — and any item you buy will be custom-made (from upcycled fabrics whenever possible) and made to order using AI technology to fit you precisely. With co-founders based in different countries, the company is approaching issues confronting the fashion industry from a global perspective and catering to all backgrounds. If this crisis has taught us anything, it’s that we all must set our differences aside and work together for a better world. Originally set to launch in the U.S. this summer, Anywear has had to postpone its launch date in light of COVID-19 but is thrilled to begin producing face coverings, headbands, and hijabs from upcycled fabrics to give back to frontline workers.
Adi-Lee Cohen was born and raised in Israel. She earned her BA in culture, research and auditing, and her MA in design and entrepreneurship. After studying the harsh impact retail has had not only on the environment, but also on women’s body image. She found it shocking to learn how much the quality of clothing has diminished more and more over the years as companies leaned into mass production. She learned that the production methods for the existing retail supply chain benefitted only corporations and only a select few designers and big retail stores. This is all done at the expense of our environment and minority workers under unsafe labor practices. This is why she decided to build an infrastructure with Emily that would support reinventing the world of consumption, clothing and manufacturing. She is excited to empower customers, emerging designers, and seamstresses to connect sectors and culture through fashion and allow designers to engage in the most important part, the design, and eliminating the problems of dealing with and competing with conglomerates at unreasonable costs. Prior to founding Anywear, she owned a product and design company. After studying the impact retail has taken on the environment, Adi-Lee hopes to use her skills for change in the fashion industry with Anywear. She is the proud mother of a four-year-old son and vegan.